Design Concepts – Week 7

Meticulous Blueprint Chalk Typography by Liz Collini

Session 1: Today’s lecture written by Professor O’Donnell is titled Measuring and fitting type. Following the lecture we will complete Exercise #3 Measuring and Fitting Type (in class).

InDesign Lesson 2: Styles and Grids
Setting up paragraph styles
The baseline grid

Exercise 3: Measuring and Fitting Type (in class)
Due: Session 2, Week 7 (4 points)

Description:
Use InDesign to design a five-day (Monday through Friday) activity schedule for yourself. Identify regular academic and recreational activities (classes, homework, meals, meetings, sports), day and time. Think about how a calendar structures time in space and creates patterns of events. Clarity and usability are the primary criteria for a well-designed page.

Requirements:
1. Select one type family. You may also use dingbats or wood ornaments.
2. You may use several text boxes to place text on the grid you design.
3. All typography must be formatted without repeated hard returns, soft returns, tabs or spaces; use the indent and spacing capabilities of InDesign.
4. Select absolute leading values; do not use auto leading.
5. Do not alter horizontal or vertical scaling for type; keep all at 100 percent.
6. Upload the InDesign document and a PDF version to Canvas by session 2, week 7.

Measuring and Fitting Type Details

Points Breakdown: (4 points)
4 points may be earned for schedules that meet the requirements above

Session 2: Studio time is available today so that I may offer help and feedback on your InDesign projects and exercises.

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